PO Box 1343
Alameda, CA 94501
(510) 865-3636

2024 Pacific Coast Fog Fest in Pacifica

Saturday, September 28, 2024 - Sunday, September 29, 2024 (10am - 6pm)
Palmetto Ave Pacifica - Palmetto Ave at Santa Maria, Pacifica, CA, 94044
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If this is your first application in 2024, please see 2024 Festival Productions Annual Application Processing Fee listed above.

The Fog Fest is back. This unique event takes place along the beautiful coast of Pacifica. The Fog Fest weekend kicks off the with its traditional Saturday morning parade and Fog Jog on Sunday morning, both great sale starts to the day. Additional festival draws are the Fog Fest’s signature Fog Cutter cocktail, professional sand sculpture, Sunday Family Fun Fest, and over 200 vendor booths lining Palmetto Ave. Spaces are 10'x10'. Late Friday set up (after 6 PM) is available. Security is provided over Saturday night only. Sponsorships available. There is no water available on the event site, and portable generators are allowed after receiving written permission from Festival Productions at the time you apply for the event.

Returning artists will have preference to have their 2023 space reassigned to them until March 30th. Applications that are not complete or the space fee has not been paid for at least 30 days before the event date will automatically be cancelled.

ON GOING JURY DATES:  May 15, July 20, August 25. Please note that either a category or the entire show could close prior to a scheduled jury date. Artists should apply early to avoid getting a category full response to their late application.

Space Fees:  Arts & Craft-$350. Space Fees:  Arts & Craft-$350. There is a 10% commission on the sales amount over $1500. For example: If your sales are $2700 for the weekend. You can subtract $1500 off of the $2700 leaving $1200 subject to the 10% commission or $120.

                  Local Address Pacifica Commercial/Professional Services-$600  

                                             (Current Pacifica business license and local business address required)

                   Non-Pacifica Commercial/Professional Services-$1,250

                   Gov't or local Pacifica non-profit community groups only -$275 

                   Guaranteed Corner Space - $125

FP will accept a $100 refundable deposit that will guarantee your space if paid within 10 days of receiving an acceptance of your application.  The $100 will be applied to the total fee you are required to pay. This option is only available until June 1, 2024  

If you need to rent a walkin or counter booth, the charge is $300, includes 1 table and 2 chairs.  (not required if you bring your own equipment)