If this is your first application in 2026, please see 2026 Festival Productions Annual Application Processing Fee listed above.
City of Cupertino Business License Required.
If this is your first application of 2026, please be sure to sign up for the 2026 Festival Productions Application Processing Fee Event listed above.
The City of Cupertino now requires all participants of the Cherry Blossom Festival to have a temporary business license. The fee is $25 for two days and IS INCLUDED IN THE SPACE FEE. If you currently have a license, please contact our office, and we will remove the $25 charge from the space fee before you pay.
Crafters and artists that feature Japanese items, or better-quality art or craft items imported from Japan, are allowed in this event as well as traditional American arts and crafts. Fair goers are primarily Asian. Japanese drummers and other entertainment, including a major cultural display, attract fair goers from the entire South Bay Area. You will be able to find excellent Japanese food. The Cherry Blossom Festival takes place in Memorial Park that fronts on Stevens Creek Blvd. and Mary Avenue, so the festival gets good drive-by traffic. Outdoor spaces are 10' x 10' and set up on grass and may be left up Saturday night. There is limited security on Saturday night. There is no water available on the event site, and portable generators are allowed after receiving written permission from Festival Productions at the time you apply for the event. Applications that are not complete or the space fee has not been paid within 60 days of the event will automatically be cancelled.
FP does not book food vendors or musical performances in this event.
Food Truck and Food Vendor inquiries are welcome. Japanese and Asian style food offerings preferred. Please send proposed menus directly to foodvendors@cupertinotoyokawa.org
Returning artists will have preference to have their 2025 space reassigned to them until March 1, 2026.
The event sponsor has added an indoor section to the festival. The senior center is adjacent to the main festival site. If you sell high quality original Japanese themed art, you can apply for this indoor space. Artists will receive an 8' x 8' space with one table and one chair. In order to secure an indoor location, apply online and select "Qualified Organizational Fee" in order to get the special $250 fee.
For hotel accommodations, go to: https://ilovecupertino.com/lodging/
Sales tax rate is 9.375%
ONGOING JURY DATES: March 1, and March 30. Please note that either a category or the entire show could close prior to a scheduled jury date. Artists should apply early to avoid getting a category full response to their late application.
Space Fee: Arts & Crafts - $300 Outdoor/$250 Indoor Commercial: $500 Government/501 (C) (3) Nonprofit - $200 Food: We do not book food vendors in this event.
Applications that are not complete or the space fee has not been paid for at least 60 days before the event date will automatically be cancelled. For vendor initiated cancellations made within 60 days of the event, there is no refund of the space fees.
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